by Claire McAlpin | Apr 30, 2018 | Case Studies, Legacy Insights
We already know that newspapers have an incredible reach in many communities across the world. As we shared in a previous blog post, our newspaper partners’ online presence reaches over 22% of all people over the age of 55 (more than twice the Internet average). But,...
by Claire McAlpin | Sep 29, 2017 | Case Studies, Community News, Legacy Insights
Overview As part of an ongoing initiative to find new ways to bring value to funeral home partners and increase their market share, Legacy has created a pre- and at-need leads program through the Legacy Funeral Home Directory. French Funerals & Cremations, one of...
by Claire McAlpin | Jul 14, 2017 | Case Studies, Industry, Legacy Insights
Study Summary Penland Family Funeral Home is a single-location funeral home in Swannanoa, North Carolina, serving the greater Asheville area. The funeral home offers a broad range of personalized services to the families it serves. While Penland Family Funeral Home is...
by Claire McAlpin | Apr 24, 2017 | Case Studies, Industry, Legacy Insights
Study Summary Chicago Jewish Funerals has served the Chicagoland area for over 20 years. As the premiere funeral home honoring Jewish traditions in the northern suburbs, Chicago Jewish Funerals has two locations that serve hundreds of families each year. David...
by Legacy | Jun 10, 2016 | Case Studies
About the Research Legacy.com set out to study pricing trends on newspaper obituaries throughout the United States. We reviewed all the obituaries in our database and determined the average length of an obituary is 836 characters (with 42.92% of obits containing a...
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