Community News

A round-up of the community news for the funeral home profession. Email us at [email protected] if you have a story to share.

Funeral Industry Seeks Ways to Stay Relevant

Funeral Industry Seeks Ways to Stay Relevant

News Corp is a network of leading companies in the worlds of diversified media, news, education, and information services. As more Americans opt for cremations, funeral homes branch into ‘multisensory’ rooms, weddings and upscale services As more Americans choose cremation-often dispensing with the need for caskets, burial plots and dreary rituals-the funeral industry is reinventing itself.

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The State of Local SEO & Where to Focus Now

The State of Local SEO & Where to Focus Now

In this article I’m going to address the current state of local SEO in 2016, review some findings from a new data-driven local SEO study, and provide you with some actionable tips to win the local SEO game. If there’s one thing that’s consistent about Google, it’s the fact that it’s always changing.

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At a Houston museum filled with coffins and hearses, it’s time for ‘Death 101’

At a Houston museum filled with coffins and hearses, it’s time for ‘Death 101’

Linda Gravelle stared into the hearse. Thirty seconds went by and she lifted her camera, wanting to remember the moment. “Wow,” she whispered. “So beautiful.” But it wasn’t a departed loved one that gripped her attention. It was a small, horse-drawn carriage from 1832 – one of several early-model hearses on display inside a huge brick building in north Houston.

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5 Ways Millennials Will Blow Up Funeral Service

5 Ways Millennials Will Blow Up Funeral Service

I recently wrote about how baby boomers (ages 52-70 in 2016) are changing funeral service by demanding more personalization and value. According to a study of 3,500 baby boomers conducted by McKee Wallwork + Co., 48 percent of study participants said they were dissatisfied with funeral service as a whole and 63 percent reported being…

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